LG AKA smartphones have crazy personalities and moving eyes

South Korean technology giant LG has unveiled its latest smartphone offering, the AKA line (pronounced “AW-kuh”), a range of Android-powered device which have googly eyes and built-in digital characters with their own personality living inside.


The handset is touted to be the world’s first “character” in a smartphone, and a breakthrough in creating an emotional connection between users and their phones. The AKA line comes in four different colours, each with a different digital character built into them with individual personalities that LG is hoping will appeal to consumers. The eyes of each character can even be seen peeping out of the top of the matching case supplies with the handset while the phone is idle, and changes expressions as you wave your hand at the front-facing camera, something which reminds all 90s kids of their one time favourite Tamagotchi toy.

The four AKA are Eggy, which is yellow and falls in love easily, Wooky, a white phone who’s a bit of a bully and always speaks in slang, Soul, the blue AKA who loves music and beer and lastly, the only female of the family, YoYo, who is bright pink and has difficulties sticking to its diet causing its weight to yo-yo. Of course, besides individual personalities, there’s also a backstory about the AKAs, which involves an alien invasion.


Those who are interested in specifications, the mid-range device features a 5-inch 720p display, a 1.2GHz quad-core CPU with 1.5GB of RAM, an 8MP rear camera, a 2MP front-shooter which can be used to snap selfies with your AKA, 16GB of storage, a microSD card slow and runs Android 4.4 KitKat.

The LG AKA’s on-screen animation portals at the top of the phone’s display also serve some notification purposes. The characters look down when users need to take the device out of the case, and their eye colour changes from red to green to indicate different emotions. In addition, different colour cases available for purchase will also allow users to switch between AKA personalities.

The device will be priced at 500,000 Won (around $450, £290) but it isn’t clear if we’ll see an international launch of the device. Check out the LG’s promotional video below to see the phones in action.

Via CNet.

Kai-Li Yang

Kai-Li is a tech enthusiast with an in-depth knowledge of mobile technology, music technology and the entertainment industry. She hails from Taiwan and helps Tech Assimilate to erm... assimilate, all the latest tech news and trends from East Asia. Kai-Li Yang on Google+

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